May 9, 2020

2020 has been a very challenging year for the watchmaking industry as many watch releases have been pushed back with major shows such as Baselworld being cancelled altogether. Furthermore, with small businesses being  the worst hit in this period of uncertainty the road ahead looks quite grim.

As a microbrand, our goal has always been to design and create functional, beautiful and durable watches that would provide excellent value for money, and that has still not changed. We have a product roadmap for the next five years and we had initially planned to release 3-4 watches this year, but due to the delays caused by the covid-19 pandemic, we are looking at 2 releases.

We may not have hundreds of thousands or millions of dollars set aside just for marketing purposes, but we remain hopeful because we have your support, and we are optimistic that things would get better, not just for us, but for the world at large. Also we are quite confident that you would not be disappointed when you see what we have in store for you this year and up ahead.

In the next few weeks, we will be launching pre-orders for our next release, which is a 200m Diver. Please sign up for the waitlist if you're interested and we'll notify you once pre-orders go live.

Thank you, stay safe,

- Team J&M